📚 Explore my reading notes

A person can create a sense of obligation in others by doing an unsolicited favor, leveraging the cultural and social pressures of the rule of reciprocation. Examples: * Feeling obligated to repay a favor that was neither requested nor wanted. * Marcel Mauss describes the "obligation to give, receive, and repay" in gift-giving practices. * A person controls both the initial favor and the expected return, leaving the recipient in a difficult social position to refuse. Where does this idea com

Where does this idea come from? * Triggers * Automatic responses * Behavioral psychology * Classical Conditioning What's similar to this idea? * Turkey nurturing only chicks that make cheap-cheap noises * Placebo Effect * Fixed-action patterns What's opposite of this idea? * Desire and ability to make thoughtful decisions * Decisions of personal importance Where does this idea lead to? * Simplification of decision-making in complex scenarios * Favors more successful when followed by a re

Where does this idea come from? * Risk aversion What's similar to this idea? * Let sleeping dogs lie * Resisting change for stability * The law of diminishing returns What's opposite of this idea? * If you want things to stay as they are, things will have to change * Kaizen * Maintenance in Software Engineering Where does this idea lead to? * Legacy systems Status: #idea Tags: change References Influence by Robert B. Cialdini > Introduction

Where does this idea come from? * The Inevitability of Change What's similar to this idea? * Maintenance in Software Engineering What's opposite of this idea? * Don’t fix what’s not broken * Let sleeping dogs lie Where does this idea lead to? * Continuous Improvement * Adaptation Status: #idea Tags: change, adaptation References Influence by Robert B. Cialdini > Introduction

The perception of an item or situation is affected by comparison to what came before it. Examples: Cold water* then *room-temperature water** feels warm. Hot water* then *room-temperature water** feels cold. Retail clothing:** Present expensive items first so others seem cheaper. Real estate:** Show unattractive homes first so the better option appears more appealing. Where does this idea come from? * Perception psychology * Cognitive biases What's similar to this idea? * Anchoring bias *

People are inclined to believe or do what they see those around them believing or doing. Where does this idea come from? * Behavioral psychology * Group dynamics * Herd mentality What's similar to this idea? * FOMO * Bandwagon effect * Peer pressure * Viral trends What's opposite of this idea? * Independent thinking * Maverick mindset Where does this idea lead to? * Conformity in social behavior * Reinforcement of societal norms * Exploitation in marketing * Spread of misinformation St